| fundraising type tart project
June 2009
We were invited in early 2009 to contribute a piece to the Type Tart Card Project organised by Wallpaper* magazine, Type and London’s St Bride Library.
Over 400 cards were received, scanned and then posted online at wallpaper.com. About half of the collection was then selected to be displayed in London's KK Outlet (22–29 June 2009) to coincide with Wallpaper’s first ever Sex and Art Issue, in collaboration with Peter Saville. After the exhibition all type tart cards were auctioned and proceeds donated to the St Bride Library.
Type tart card contributors included Erik Kessels, Anthony Burrill, Neville Brody, NB:Studio, Abake, Spin, APFEL, Fernando Guiterrez, Ian Wright, Build, Why Not Associates and FL@33 beside many others.
Shown here are few snapshots we took at the private view including pictures of our 'naughty' Helvetica card.
About so called tart cards
London is not short of iconography. Red double-decker buses, black cabs, gherkins and wheels. But there is a more pervasive if ephemeral symbol of the city. Tart cards are the lo-fi promotional tools of many London prostitutes. Step into almost any central London phone box and you can contemplate any number of cards inviting you to be tied, teased, spanked or massaged either in luxury apartments, fully equipped chambers or the privacy of your own hotel room. All this and more is just 'one minute' away from the box in which you are standing.
Even if a police crackdown, the internet and the increasing use of mobile phones suggest their days are numbered, tart cards are still so pervasive they are now regarded as items of accidental art and have something of a cult following. Once on the periphery of design, tart cards have influenced the work of many mainstream artists such as Royal Academician Tom Phillips and Sex Pistols designer Ray and Nils Stevenson.
About St Bride Library
St Bride is the world’s foremost graphic arts library and a rendezvous for all those involved in contemporary graphic communication – designers, printers, publishers, journalists, academics and students. It is a place where anyone with either a professional or passing interest in design can meet and where all aspects of the practical, cultural and technical achievements of the industry can be studied. It is also a place of inspiration that has encouraged many designers, motivated generations of students and stimulated numerous authors.
related projects
fundraising RCA secret postcards 2008
fundraising RCA secret postcards 2006
fundraising RCA secret postcards 2005
fundraising RCA secret postcards 2004
100
pieces of havana | FL@33 bottle details
customised
toy2r toys | knuckle bears
customised
toy2r toy | adicolor qee
customised
toy2r toy | bart simpson qee
customised
toy2r toy | yummy bunny
and our very own mr
papillon 2" qee
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