my brand project: the book  |
by rumbero design and the lazy dog 
 |

FL@33 contribution for 'my brand project: the book'
Jan 2007

Following the international success of a project entitled My Brand and exhibitions in Paris, Barcelona, Berlin and Brussels during 2005 and 2006 a book was supposed to be published by Rumbero Design – the team behind the project – and Paris-based bookshop The Lazy Dog. Unfortunately they announced in summer 2007 that the book will finally not be published.

The MBP was a graphic design project investigating the relationship between brands and human beings.

The book was supposed to feature the previous My Brand Project participants and specially invited designers such as FL@33. The list of international designers included Michael C. Place, Anthony Burrill, Keep Left Studio, Musa Collective, Hellohikimori, Bastardgraphics and Rumbero Design, besides others.

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