FL@33

multi-disciplinary
design studio for
visual communication
and beyond

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Talk To Me: Design and the Communication between People and Objects, organised by senior curator Paola Antonelli and curatorial assistant Kate Carmody, MoMA – Museum of Modern Art. With FL@33’s amusing online sound collection bzzzpeek.com on display. New York, USA, 24 July – 7 November 2011
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MoMA'S OFFICIAL PROJECT DESCRIPTION
Agathe Jacquillat (French, born 1975) and Tomi Vollauschek (Austrian, born 1973) of FL@33 (UK, est. 2001) bzzzpeek. 2002. HTML and Flash software. Bzzzpeek is a playful online catalogue of onomatopoeia, composed of audio clips of native speakers vocalizing animal and vehicle sounds in their own languages. Visitors to the site choose an animal and then click on various flags to hear renditions of a cat, a lion, a rooster, and twenty-six other animals in twenty-two languages. Anyone can submit a recording, and most of the recordings are of children voices. The site is entertaining as well as informative, drawing attention to both the commonalities and idiosyncrasies of languages and language groups. A cat's meow sounds the most similar across languages; South Koreans, followed closely by Hungarians, most consistently deviate from the standard interpretations of sounds.
___ For more info on this award-winning FL@33 project please click here.

PICTURE CREDITS
We did not manage to attend the exhibition opening and had to rely on others to provide us with pictures of the show.
__ Some of the first pictures to arrive were taken by Damian Kowal – a kind New Yorker who gave us  permission to show them online.
___ The majority of pictures shown here were taken by Agathe's cousin Julien Marcland and his wife Christine Ryndak.
___ Topped up with snapshots taken by MoMA's Kate Carmody.

CLICK FOR MORE INFO | EXHIBITION CATALOGUE EXCERPTS

In this world of constant and ubiquitous communication, ignorance is not considered to be bliss, and misunderstandings are dangerous missed opportunities—except when they are integrated in a script as moments of shock and revelation, as interesting double entendres. Still, mishaps they are, and in common parlance they are conversation, even communication stoppers.
___ The noble goals of harmony, empathy, and true tolerance are why so mang people have devoted their lives to helping us understand others, or at least whomever our local cultural conventions consider "others." History has prepared us for this moment with centuries of war, activism, and progress, however slow, in banishing taboos and embracing diversity. All the important twentieth-century movements of emancipation, equality, and liberation have proceeded in this direction. We also know that we still have a long way to go.
___ This is why designers, whose focus is alwags centered on improving conditions for human beings, have become engaged in projects that require not only the classical elements of design education but also basic tenets of cognitive science. In previous chapters we have explored how the Internet and wireless networks have created new layers of complexity and possibility in human communication. Designers are now taking on the communication issues these layers have presented, issues now central to our daily activities: negotiations of privacy and anonymity; the vehemence and violence abetted by the ability to hide behind false identities; the promise of new and unregulated means of expressions, connectivity, and revenue generation, and the responsibilities that go with them.
___ By focusing on those issues, often with actionable proposals and sometimes with visionary clarity, designers have joined with abandon the ranks of those encouraging cross-cultural understanding. This chapter contains design solutions for curious humans who want to experience what it feels like to be something or somebody else, whether a bat (page 176), a crow (page 177), a menstruating woman (page 182), a person uvith a disability (pages 190–92), and other kinds of transformers and outliers. The activist efforts of some designers, whose decisive metaphors and statements have the blunt force of manifestos, work toward these simple goals: if not acceptance, at least tolerance; curiosity rather than rejection; a better, more fulfilling, more organic, more just way of living together. P. A.

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