VAN VESSEM | LOGO
Fashion accessories brand Van Vessem, London, commissioned FL@33 to create a logo and identity system. The company is offering creations by Dutch designer Monique van Vessem.
LOGO | IDENTITY SYSTEM
The first element of Van Vessem's identity system has officially been released while the collection itself is being defined and developed. The logo is also considered to be developed further into 3D product design elements for Van Vessem's collection that, according to the brief, includes jewellery such as bracelets and necklaces but possibly also bags, scarves and more.
___ The Van Vessem logo was developed to be applied across all aspects of the brand's identity and reflects the elegant, playful and colourful designs of her accessories range. The logo features versatile colour combinations with the collection's mix of materials and textures in mind. The animations below show some of the many options to layer and assemble different translucent and opaque materials, material finishes and colours.